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DA game plan

Just like dose epic game-day plays, we designed a mission with da ultimate goal: to fuel and ignite da fire of da SUPERFANS! Shhhh... don't tell dose other teams, but we're sharing our playbook below.

Football game plan
DA CLAW Mission brand logo

DA CLAW creates nostalgic, emotion-based memories tied to the love of our favorite team, birthing and igniting a base of Chicago Superfans who will go forth carrying an unwavering belief that will fuel da generations yet to come! 

DA CLAW Vision brand logo

DA CLAW envisions a future where da Superfan roams supreme, because in dis moment, as we drive for da game-winning score, fandom is all dat matters! Shout out loud:

DA CLAW!

Our vision is to gear up and show up, and by sheer will alone, cheer on the most awesome team in the history of the world to a most certain victory.

DA CLAW Values brand logo

To Inspire Chicago Fandom.
To Create and Cherish Favorite Sports Memories.
To Believe In The Power of Sport.
To Bring Da Community Together.
To Feel Connected.
To Unify and Ignite Fans’ Passion. 
To Intensify Emotion and Tradition.
To Celebrate One’s Inner Kid.

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